G-SHOCK - Flare Red

I led the creative for Casio G-SHOCK’s 40th anniversary launch of two limited edition watches. Drawing inspiration from their carbon-forged durability and celestial design elements, I crafted a cosmic visual narrative featuring solar flares and nebulas that reveal the watches’ phosphorescent details as darkness falls. The campaign highlights the intricate rose gold hardware embossed with G-SHOCK’s iconic symbols, celebrating four decades of innovation and timeless strength.

Work completed at Bark&Bite.

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